News

gro-group™ gives you the Belly Bra® and Belly Belt®

March 2005

There’s no doubt about it, pregnancy can be the best time of your life. However, the truth is it can also be the most uncomfortable time of your life, especially during that all important third trimester. Help is at hand from gro-group™, the makers of the award winning grobag® baby sleeping bag, with the Belly Bra® and Belly Belt® ranges, which between them offer the pregnant woman an unrivalled level of support and comfort.

The Belly Bra® is an ingenious all-in-one bra and vest that comes in a super-stretchy fabric. It fits comfortably around the bust and rolls smoothly down over your bump for a snug and non-restrictive fit. With it’s flattering and feminine cut, the Belly Bra® works perfectly under a jacket or blouse to offer invisible support. It supports the back with a one-way stretch panel, which also helps improves posture. An elasticised support band cradles the abdomen, lifting weight off the pelvis. Available in black, white and natural, the Belly Bra? is selected according to bra size. Free from uncomfortable boning, press studs, hooks or Velcro, the Belly Bra® is a simple answer to the question: “How do I get comfort and style when I’m eight months pregnant?”

Being comfortable while pregnant is not just about the top half and getting trousers to fit during that third trimester can be a considerable challenge. The truth is that the most comfortable trousers you own are invariably those that fitted you perfectly until you fell pregnant. The Belly Belt® allows the pregnant woman to wear her favourite jeans, trousers, shorts and skirts by increasing the waistband of existing clothes with a stretchy belt and soft fabric panel. The fabric panels come in three colours (blue, black and white) to mix and match with your wardrobe.

There are two Belly Belt® kits; one that attaches to button fastenings and one that works with slide fasteners. Not only does the Belly Belt® deliver an impressive level of comfort but it also cuts down on the cost of expensive maternity wear and can be worn post birth until you fit back into your old clothes.

The Belly Bra®, priced at £29.95 and Belly Belt®, priced at £12.95 are available from most independent nursery retailers. For additional product information please visit http://www.gro-group.co.uk.

gro-group™ prides itself on providing practical nursery products that offer something better. As well as the market-leading grobag® baby sleeping bags, the range includes the popular Bumbo® Baby Sitter, comfortable Theraline® Nursing Pillows and effective maternity solutions, Belly Belt® and Belly Bra®. Visit http://www.gro-group.co.uk for information on grobag® baby sleeping bags and other products.

Product samples, written material and visuals are available for each product in the Belly Belt® and Belly Bra® collection.